About Traeva
Built by someone who has actually done this.
Traeva is what gets built when an experienced Amazon EU operator chooses to work for a small number of consumer brands instead of a large company. One operator. Three brand partners per year. Depth is the product.
Chapter 06 — The operator
Built by someone who has
run the machine.
13yrs
Operating Amazon EU categories — running them inside the machine, not advising from outside it.
€25M
Largest account managed — one multi-brand portfolio across six European markets, simultaneously.
6+1
Markets run — DE, FR, IT, ES, NL, SE… and now Amazon.ie from the inside, for global consumer brands in Ireland.
DUB.
Based in Dublin — at the start of the route every client brand travels.
Traeva takes a small number of brands each year and goes deep. The constraint isn't a marketing line — depth is the product. If we take you on, your launch gets the attention a €25M account did.
Founder · Traeva · Dublin
And when the honest answer is WAIT — we say WAIT. A brand that launches before it's ready doesn't come back to Amazon for years. Protecting you from a bad launch is part of the service.
On honest verdicts
Chapter 05 — The manifest
Terms most agencies won't
put in writing.
Six promises. Every one of them is in the contract — not the sales call.
M·01
Pricing on the website
What you see on this page is what it costs. No discovery-call pricing, no custom quotes that drift upward between the call and the contract.
M·02
You own everything
The account, the listings, the content, the data, the advertising history. If we part ways, all of it stays with you — built that way from day one.
M·03
90-day exit, no lock-in
Partnerships continue because they work, not because a contract traps you. Ninety days' notice, clean handover, no penalty.
M·04
Success fee, capped
10% of the EU revenue we manage — capped at €10,000 a month, in writing. Past the cap, every extra euro is entirely yours. Aligned, never punishing.
M·05
Founder direct, always
No account-manager layer. One operator, reachable, accountable, doing the actual work.
M·06
Honest verdicts
The Bearing says WAIT when launching would waste your money — and tells you what to fix first. We'd rather lose the sale than launch a brand that isn't ready.